Courtesy of Emma Schurink At 22, Emma Schurink doesn't fit neatly into the influencer archetype. There's no performative luxury or manufactured online persona - just a sharp understanding of how digital platforms work and how to turn them into sustainable, long-term assets. For Emma, social media has never been about chasing attention; it's about strategy. Originally from Rotterdam, Emma entered the online world early, beginning her journey on Instagram and TikTok at just 14.