Ashley Rebello immersed himself in the bylanes of Lucknow and Indore, slipping into weddings uninvited and striking up conversations with strangers, all in a bid to understand how Muslim families truly dress in their everyday lives. Determined to move beyond familiar clichés, he wanted the world of Haq to feel lived-in and honest. The Suparn Verma-directed film, starring Emraan Hashmi, Yami Gautam and Vartika Singh, demanded that level of rigour, and Ashley approached each character with the same meticulous care.