Veteran Malayalam actor and writer Sreenivasan passed away in Ernakulam on Saturday due to age related ailments. He was 69. With his death Malayalam cinema loses one of its most influential creative voices. For over four decades, Sreenivasan shaped the language of popular cinema by blending humour with sharp social insight and moral urgency. He was not just a storyteller but a commentator who understood society from the inside out.Sreenivasan entered the film industry in the late 1970s at a time when Malayalam cinema was undergoing a quiet transformation.