Spider-Man by Marvel in the 99th Macy's Thanksgiving Day Parade on November 27, 2025, in New York. Eugene Gologursky/Getty Images for Macy's, Inc. Share on Facebook Share on X Google Preferred Share to Flipboard Show additional share options Share on LinkedIn Share on Pinterest Share on Reddit Share on Tumblr Share on Whats App Send an Email Print the Article Post a Comment A record number of viewers tuned in for NBC's coverage of the annual Macy's Thanksgiving Day Parade on Thursday. The network said Friday that 34.