Julia Roberts with hairstylist Serge Normant photographed by Nino Munoz on Nov. 15 at The Sun Rose West Hollywood. Says Roberts of her 33-year-long collaboration with Normant: "Sometimes I do suggest things, and he just looks at me. Gently. With his eyes saying, 'No.' It usually involves me wanting to cut all my hair off!" Styling by Elizabeth Stewart. On Roberts: Gabriela Hearst jacket, tee, jeans; Irene Neuwirth jewelry. Normant's own clothes. Photographed by Nino Muñoz While the mood of the entertainment industry may be less than optimistic, there's one cog in Hollywood's wheel that's still performing, well, beautifully: beauty, both as a lucrative side hustle and as a way to remain relevant in a crowded mediascape. Beauty was one of the biggest stories of 2025, a year in which Kris Jenner's facelift, Nicole Kidman's breakup bangs or Sydney Sweeney's wedding-guest aesthetic turned heads and drove mega chatter on the internet. And despite tariffs and inflation, the beauty sector remains buoyant, on track to hit $450 billion in worldwide sales this year, with the star-led segment - brands fronted or launched by celebrities, like Rhode Beauty, which Hailey Bieber sold for $1 billion in May - driving 8 percent growth in 2025's first half, according to data firm Launchmetrics. In our ninth Beauty Issue hailing the impactful moments that Hollywood's top glam squads helped engineer, THR salutes the A-listers leading the conversation, whether they are altering stereotypes about age (Julia Roberts and hairstylist Serge Normant) and trad beauty norms (Greta Lee and her K-squad, Jenny Cho and Nina Park), or by shining amid a cluttered awards season (Tessa Thompson and pros Lacy Redway and Alex Babsky). Photographed by Nino Muñoz; Chantal Anderson; Emman Montalvan Major Drag Image Credit: John Shearer/WireImage When Chappell Roan met Dame Pat McGrath, somewhere a sequin exploded. The queer-positive pop star known for her drag persona and the legendary British makeup artist whose muses Violet Chachki and Tayce have competed on RuPaul's Drag Race were a match made in aesthetic heaven. "What makes me say yes are three things: the person, the moment and the possibility for majorness," says the makeup pro - who runs best-selling Pat McGrath Labs and was named creative director of La Beauté Louis Vuitton this year - of her decision to work with Roan. For her first Met Gala, Roan also enlisted hair heavyweight Lacy Redway, who went on to work with the Grammy winner for her Visions of Damsels & Other Dangerous Things tour. Her Met look featured voluminous curls and equally bold shimmer eye shadows. "She said to me, 'If you want to shave off my eyebrows, you can!' That's what makes majorness happen," says McGrath. "Chappell said, 'Let's go there,' and we absolutely did." THE PROS Makeup artist Pat McGrath, hairstylist Lacy Redway HOW THE LOOK CAME TOGETHER The "Pink Pony Club" chanteuse turned to iconic Wicked costume designer Paul Tazewell for a sequined pink suit. Redway worked from a sketch of the look to envision Roan's orange cascade. "Curly girls are inspired by her showcasing her curls on the red carpet," says Redway, an ambassador for Tresemmé, Dove Hair and Shea Moisture. McGrath sought "maximalist, metallic and made-to-move" makeup, layering shimmering shadows from her Mothership XII: Petalmorphosis palette, chrome lashes and rhinestones smothering her eyebrows. Flushed With Victory Image Credit: Jamie McCarthy/WireImage Doll makeup, watercolor blush, fairy-dust eye shadow: Name a 2025 over-the-top makeup trend, and 26-year-old pop vixen Sabrina Carpenter likely ignited it. From her Dolly Parton-meets-bubblegum turn at the BRIT Awards, to her retro pinup look at the Grammys, to her spangled dance scene in the viral "Tears" video co-starring Colman Domingo, YouTubers flooded the platform with thousands of get-the-look tutorials for millions of viewers, offering product recommendations that frequently sent sales rocketing. Liquid blush sales are expected to hit nearly $2 billion globally this year, and business analysts and Reddit commenters alike credit Carpenter for the bloom in blush options. Unsurprisingly, brands popular with Gen Z, like Hailey Bieber's Rhode and Selena Gomez's Rare Beauty, have upped the ante with vivid new rouge shades, overtaking years of neutral and no-makeup makeup. The big question is: When will the "Espresso" singer follow Bieber and Gomez and get some cheek in the game? THE PRO Makeup artist Carolina Gonzalez HOW THE LOOK CAME TOGETHER For the "Tears" music video that has garnered more than 49 million YouTube views since August, Armani Beauty makeup artist Gonzalez says that in addition to a rosy, flushed cheek, "We did a mixture of shimmers and glitters - gold, platinum, white, purple, pink. It was a quick look," she adds, marveling, "I never expected that dance sequence to go viral." No-Brows Raised Eyebrows Image Credit: Amy Sussman/Getty Images Jenna Ortega's brows first disappeared