Image Credit: Getty Images Most internet users hadn't even heard of the company Cloudflare until Tuesday, November 18. While trying to load X.com (formerly Twitter), Canva.com and other online tools, they were met with a confusing message that read, "Please unblock challenges.cloudflare.com to proceed." So, what exactly is Cloudflare, and how does it affect your daily work life? Less than a month ago, Amazon Web Services (AWS) went down, leading to a worldwide internet outage that impacted banks, airlines and other essential businesses in late October.