Emily Ratajkowski always treated perfume application like a ritual, all thanks to her mom. "It represented womanhood and adulthood to me," she shared in a video with Elle. And while there are thousands of fragrances to choose from, she always finds herself reaching for Viktor&Rolf Flowerbomb Eau de Parfum. "It's a classic," she says - and it's only $39 on Amazon. Ratajkowski was chosen as the face of Flowerbomb, but her love for the scent runs deep. A little spritz of the floral-vanilla perfume has been her "special extra step" for years. "I like a fragrance that is strong.