In 2011, Luv Ranjan and Kartik Aaryan collaborated for the first time on Pyaar Ka Punchnama, which unexpectedly became a success and gained a cult status among moviegoers. They collaborated again in 2015 for the sequel to Pyaar Ka Punchnama, which successfully continued the tradition of the first film and was well-received by audiences everywhere. They achieved a hat-trick in 2018 with Sonu Ke Titu Ki Sweety, a box office success that also holds a special place in the hearts of the youth.