Super Bowl champion Jalen Hurts may have just allowed us to live out our fantasy of having breakfast with him as Wheaties announced the handsome NFL quarterback as its next cereal box face. Source: Wheaties / Wheaties The Philadelphia Eagles leader has expressed his love for the iconic cereal brand in the past and now he'll collaborate with Wheaties on a limited-edition offering starting in November. "Wheaties was a staple in my childhood," said Hurts via press release.