Article continues below advertisementMahsam Raza is a unique storyteller who works across two distinct mediums: fragrance and film. He is the founder of The Dua Brand and Glamora Films, two companies born out of his passions for perfumes of the past and films that tell bold stories.A self-described rulebreaker, Raza utilizes his "obsessive attention to detail" in his approach to business. The authenticity of his vision and deep understanding of the desires of his target audience have empowered him to be successful in both industries.