It's Santa! Photo by Roy Rochlin/Getty Images for Netflix Share on Facebook Share on X Google Preferred Share to Flipboard Show additional share options Share on LinkedIn Share on Pinterest Share on Reddit Share on Tumblr Share on Whats App Send an Email Print the Article Post a Comment The upfronts will never die, they will just change into a new form. Yes, the days when the TV upfronts would culminate with a broadcast network revealing their fall schedule is long gone.
The Hollywood Reporter
TV? What TV? The 2026 Upfronts Will Be Heavy on Creators, Football and AI Ad Tech
May 11, 2026
4 days ago
4 celebrities mentioned
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