Disney CEO Bob Iger Charley Gallay/Getty Images for Disney Disney CEO Bob Iger said videos created with OpenAI's Sora will soon start to appear on Disney+, but he doesn't see the move affecting the rest of the company's film and TV pipeline. Speaking on the company's quarterly earnings call Monday, Iger told Wall Street analysts that the company's three-year deal with OpenAI, announced last December, will start to bear fruit in the next few months. Under the pact, Disney is investing $1 billion in OpenAI and the AI start-up is paying an unspecified amount to license 250 Disney characters.