Uncovered documents from Blake Lively and Justin Baldoni's settlement reportedly showed that companies were "spooked" to work with the actress amid the pair's It Ends With Us legal battle. Legal documents obtained by Us Weekly on Tuesday, May 5, showed emails and texts sent by Lively's alcohol company, Betty Booze, that detailed how companies were reluctant to partner with Lively, 38, amid her and Baldoni's dispute following the film's December 2024 release. (TMZ was first to report the news.