Article continues below advertisementScroll long enough, and perfection starts to look normal. That's the paradox shaping beauty standards for Gen Z and Gen Alpha, where AI-generated faces, filters and algorithm-driven content are redefining what it means to be attractive.What was once aspirational now feels expected. The "perfect face" is no longer inherited, it's engineered, refined and endlessly optimized. And the impact is showing up everywhere, from social media feeds to cosmetic consultations.