Justin Sullivan/Getty Images Share on Facebook Share on X Share to Flipboard Send an Email Show additional share options Share on LinkedIn Share on Pinterest Share on Reddit Share on Tumblr Share on Whats App Print the Article Post a Comment Roku is dipping its toes in the paid streaming service space, but is entering within its own new niche. On Aug. 5, the company announced the launch of an ad-free streaming service, Howdy, for $2.99 a month.