Taylor Swift has fans saying "tick tock on the clock" with a countdown appearing on her official website, seemingly suggesting a new era is imminent. The clock, which appeared on Monday, August 11, is counting down until 12:12 a.m. ET on Tuesday, August 12. A sparkling orange background appears behind it. "Expires August 12 at 12:12am ET," the website reads currently as time ticks down. Swift, 35, is known for associating colors with her new album "eras." Earlier on Monday, the color orange also appeared on a post shared via the singer's inhouse marketing team, Taylor Nation, via Instagram.