Turning Point USA, the conservative and right-wing organization founded by the late Charlie Kirk, is hosting its own Super Bowl LX halftime show. "It's true, Turning Point USA is thrilled to announce The All-American Halftime Show," an October 2025 X statement read, noting the concert will celebrate "faith, family and freedom." The All-American Halftime Show is set to feature performances from Kid Rock, Brantley Gilbert, Lee Brice and Gabby Barrett on Sunday, February 8.