An image from Sabrina Carpenter's Pringles ad. Courtesy of Pringles Share on Facebook Share on X Google Preferred Share to Flipboard Show additional share options Share on LinkedIn Share on Pinterest Share on Reddit Share on Tumblr Share on Whats App Send an Email Print the Article Post a Comment Sabrina Carpenter's Super Bowl commercial debut reminds viewers that men can have a salty personality. The performer stars in a Pringles ad that is set to air during the Big Game on Feb. 8 and shows her discovering the secret to finding a soul mate. The 30-second version airs during NBC's Super Bowl LX telecast, while the extended version - during which Carpenter and her beau wind up in the bedroom - can be seen below and is exclusive to The Hollywood Reporter. Marking Pringles' ninth consecutive Super Bowl spot, the commercial will air during the third quarter of the NFL's match-up between the New England Patriots and Seattle Seahawks. The ad was developed by BBDO New York and shows Carpenter taking inspiration from the man on the Pringles can to build her perfect man, Pringleleo. Related Stories TV 'The Muppet Show' Review: Sabrina Carpenter Is the Ideal Host for a Promising Special That Reminds Us What the Muppets Do Best Music Grammy Winner Lola Young Confirmed to Perform at Elton John's Academy Awards Viewing Party "Our iconic snack has been popping off in the Big Game for nearly a decade," says Mars Snacking senior vp Sarah Reinecke. "This year, we're bringing Pringles to life, almost literally, as Sabrina builds her beloved Pringleleo, and we're honored to show the world their unexpected love story. We hope snackers pop open their favorite flavor alongside Sabrina and experience their own love at first bite." Adds BBDO New York chief creative officer Michael Aimette, "When you're playing in a world as iconic and familiar as 'Once You Pop,' the fun is seeing how far you can take it. This spot taps into what makes Pringles unmistakably Pringles - Mr. P, the joy of stacking crisps - and then lets Sabrina Carpenter take it somewhere only she could. She immediately got the joke and elevated it, making a love story built out of crisps feel pretty natural, all things considered." Carpenter earned six nominations ahead of the 2026 Grammy Awards after releasing album Man's Best Friend in August. THR Newsletters Sign up for THR news straight to your inbox every day Subscribe Sign Up The Fien Print 'The Muppet Show' Review: Sabrina Carpenter Is the Ideal Host for a Promising Special That Reminds Us What the Muppets Do Best Hudson Williams People Can't Stop Googling the 2014 Olympics and "Boy Aquarium" in the Wake of 'Heated Rivalry' Jimmy Kimmel Live! Don Lemon Aware His Charges Are "Very Serious," But That He's "Not Going to Let Them Steal My Joy" Live Feed Sherri Shepherd's Daytime Talk Show Canceled, Citing "Evolving Daytime Television Landscape" Live Feed 'The Kelly Clarkson Show' to End After Seven Seasons in Syndication The X-Files Elyse Donalson, Actress in 'Halloween: The Curse of Michael Myers,' Dies at 78 The Fien Print 'The Muppet Show' Review: Sabrina Carpenter Is the Ideal Host for a Promising Special That Reminds Us What the Muppets Do Best Hudson Williams People Can't Stop Googling the 2014 Olympics and "Boy Aquarium" in the Wake of 'Heated Rivalry' Jimmy Kimmel Live! Don Lemon Aware His Charges Are "Very Serious," But That He's "Not Going to Let Them Steal My Joy" Live Feed Sherri Shepherd's Daytime Talk Show Canceled, Citing "Evolving Daytime Television Landscape" Live Feed 'The Kelly Clarkson Show' to End After Seven Seasons in Syndication The X-Files Elyse Donalson, Actress in 'Halloween: The Curse of Michael Myers,' Dies at 78
The Hollywood Reporter
Sabrina Carpenter Finds a Unique Soul Mate in Her Super Bowl Pringles Ad's Extended Cut (Exclusive)
February 3, 2026
1 days ago
6 celebrities mentioned