Roku offices in San Jose. Justin Sullivan/Getty Images Share on Facebook Share on X Share to Flipboard Send an Email Show additional share options Share on LinkedIn Share on Pinterest Share on Reddit Share on Tumblr Share on Whats App Print the Article Post a Comment Roku is launching an ad-free, subscription streaming service.The service, called Howdy, offers a lower price point than most ad-free streaming services, at $2.99 a month, and launches with a library of close to 10,000 hours of entertainment from partners including Lionsgate, Warner Bros.