Lewis Pullman and Kurt Russell in Michelob Ultra's 2026 Super Bowl ad. Michelob Ultra Share on Facebook Share on X Google Preferred Share to Flipboard Show additional share options Share on LinkedIn Share on Pinterest Share on Reddit Share on Tumblr Share on Whats App Send an Email Print the Article Post a Comment If you're a major consumer brand, and you want to use the Super Bowl to launch an action-packed commercial with blockbuster stars and Olympic athletes, who better to lead the charge than Joseph Kosinski, the director of Top Gun: Maverick and F1? Kosinski is the director of the beer b...