Scentbird is stepping onto the runway. The fragrance subscription platform has signed on as the first-ever scent brand to integrate directly into "RuPaul's Drag Race." The partnership will debut with the Jan. 23 episode, which will introduce a Scentbird fragrance wall in the Werk Room - the series' creative hub - with a dedicated mini [...]
Variety
'RuPaul's Drag Race' Partners With Fragrance Brand Scentbird, Launches New Scents Inspired by Season 18 Cast (EXCLUSIVE)
January 23, 2026
2 months ago
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